Introducing the ColdIQ Unified API - one API for every GTM data sourceJoin the beta

We build GTM systems
your team can own.

We design the system around your ICP, TAM, sales motion, and stack. Your first play goes live within two weeks. By day 90, your operator can run it from Claude Code through the ColdIQ MCP, in accounts you own.

Trusted by 275+ GTM teams to build revenue systems that perform

GRIN
ONE CONNECTED REVENUE ENGINE

Three motions. One GTM system.

ColdIQ connects outbound, inbound intent, and revenue operations into one implementation—built inside your company, not rented from an agency.

OUTBOUND

Personalized prospecting

Your system sources, personalizes, and launches prospecting plays that create qualified pipeline from your market.

Email infraICP matrixTAM scoping
Play & signals selection
Company & contact sourcing
Lead scoring & tiering
TIER 1High-intentOmnichannel
TIER 2Signal-basedMultichannel
TIER 3PersonalizedEmail only
INBOUND-LED OUTBOUND

Account-based demand

Your system identifies companies already showing intent and turns active demand into sales-ready opportunities.

Website intentCRM activityProduct signals
Identify the account
Enrich the buying group
Route the next best action
TIER 1High-intentFast follow-up
TIER 2Repeat visitsPersonalized play
TIER 3Open opportunityOwner alert
PIPELINE OPERATIONS

Connected revenue operations

Your system connects data, routing, execution, and reporting so every qualified signal becomes an owned action.

CRMData providersSales tools
Sync and deduplicate data
Automate routing and tasks
Track pipeline outcomes
DATASystem healthClean CRM
ROUTINGPlay performanceLive workflows
REPORTINGRevenue attributionDashboards
HOW YOU RUN IT

We build the system. Your team runs it through Claude Code.

  1. STEP 1

    We implement it around your motion

    ColdIQ connects your data, signals, tools, routing, and play logic in accounts you own.

  2. STEP 2

    Your operator runs it in plain English

    Ask Claude Code to launch a play, make a change, or review performance—no technical expertise required.

  3. STEP 3

    The ColdIQ MCP executes in your stack

    It sources, enriches, scores, writes, syncs, and routes while your operator stays in control.

Ask ColdIQ to run, change, or review your GTM system...
END-TO-END DEMO

See the complete workflow in Claude Code.

Our Head of Education runs a campaign from audience selection through launch.

THE 90-DAY IMPLEMENTATION

Live in two weeks. Running it yourself by day 60.

The first play proves the system works. The remaining time proves your team can expand, operate, and improve it without depending on ColdIQ.

STEP 01 · DAYS 1–14

Live

Your first play starts sending within two weeks.

We prepare the market, infrastructure, data, and workspace in parallel so launch is a dated milestone, not an open-ended setup phase.

OUTCOME

A controlled play is in market by day 14, on infrastructure built to scale safely.

WEEK 1

Market approved

  • ICP and persona matrix signed off
  • TAM mapped and prioritized

DAY 1

Infrastructure starts

  • Domains, mailboxes, and authentication
  • Warmup and safeguards live

WEEK 2

First play assembled

  • Segment sourced, enriched, and scored
  • CRM, routing, and ColdIQ MCP connected

DAY 14

First play live

  • Controlled sending starts while infrastructure continues to ramp

STEP 02 · DAYS 15–45

Expand

One live play becomes an operating motion.

We increase volume responsibly, turn on the signal layer, and connect every qualified action to an owner and measurable outcome.

OUTCOME

Three plays are running by day 45, with signals, routing, dashboards, and attribution live.

One live play becomes an operating motion

Ramp safely

  • Warmed infrastructure
  • Deliverability monitored

Activate signals

  • Web, CRM, product
  • Hiring, funding, role changes

Add plays

  • Email and LinkedIn
  • Reactivation and owner alerts

DAY 45

Three plays running

  • Enrichment, routing, dashboards, and attribution connected

STEP 03 · DAYS 46–75

Your hands on it

Your operator ships the next play. We watch.

The client moves from observing the system to operating it. ColdIQ reviews the work and advises without taking back the keyboard.

OUTCOME

The system has launched a new play in the hands of someone who does not work at ColdIQ.

Choose the play

  • Signal and audience
  • Success criteria

Build in Claude Code

  • Source the segment
  • Configure the workflow

ColdIQ reviews

  • We advise
  • You keep the keyboard

DAY 60

Your operator launches

  • A new play ships without ColdIQ operating the system

DAY 75

Repeatable playbook

  • Scoring, routing, prompts, and safeguards improved from real data

STEP 04 · DAYS 76–90

Own it

A capability your operator proves, not a document they receive.

Your operator runs the complete workflow independently while ColdIQ remains available to review the result before the engagement ends.

OUTCOME

ColdIQ becomes optional on a date you know in advance—not a dependency hidden inside the system.

DAYS 76–89

Run the full cycle

  • Signal to segment
  • Launch to reply handling
  • Routing to performance review

DAY 90

Graduate on the live system

  • Your operator completes the cycle solo in your Claude Code and ColdIQ MCP workspace
You choose how to operate

Run internally

  • Everything stays live
  • Your team owns operations

Optimize together

  • Add signals and plays
  • Keep ColdIQ as an advisor

Open a market

  • Reuse the system
  • Launch a new motion

“ColdIQ became our #1 outbound growth engineoutperforming every paid channel we tried.”

Evan Dorfman
Evan Dorfman
COO

The ColdIQ team is everything you'd want in a consulting partner - true experts with both strategic insight and hands-on execution. They took us from zero to a fully built, high-performing cold outreach engine. From weekly check-ins to goal tracking, they guided us every step of the way. Thanks to their system, we generated over 300 positive replies and built a solid pipeline. Highly recommend going with them for cold outreach set up. If you want to win at cold outreach, you need to be on the cutting edge - and ColdIQ is already operating at the bleeding edge.

Christian Hed
Christian Hed
CMO

ColdIQ managed to create a total of 30 sales opportunities throughout our collaboration. They made countless efforts and I feel like they really pushed the limit for us and that really was eye-opening! They built an operator lookup that allowed us to know more about potential clients which opened the door for endless outbound possibilities. They ran lots of testing to reevaluate our ICP and built a website visitor campaign that allowed us to send personalized messages to prospects who fit in our ICP. Communication was really one of the big positive point as they would always let us know about any update in the campaigns. Last week we saw a big opportunity in the market and they launched a campaign 15 minutes later! We would recommend 100%

Braden Nolan
Braden Nolan
Vice President

It's been a pleasure working with the ColdIQ team. We've reached a total of almost 14,000 leads, that led to 32.8% reply rate, which is a unique positive replies of 103, totaled at 314 unique replies out of that. They really opened up our eyes to deliverability within the cold email market. ColdIQ is very good at getting into people's inboxes, delivering the right message, and being able to formulate a response back from those customers.

Yee Lin Loke
Yee Lin Loke
Director & Digital Strategist

It's been the best collaboration and experience working with ColdIQ. In terms of communication, we get quick response and all the information are well explained. I think that was the most insane campaign that I've seen so far. There were about 80+ positive leads that actually came through over a month. It was massive list of leads.100% highly recommended!

Joe DeWulf
Joe DeWulf
Co-founder and CEO

I feel super supported working with ColdIQ and like I'm not the only one bringing ideas to the table. Everyone is included and you are on top of whether I am happy or not and we meet consistently so that we know we are on the same page with what is happening. You stay on top of how we can best leverage the tools to improve the results for us. Right now we are consistently getting between 5-8 leads per day and between 1-3 customers which is pretty solid.

Jessie Litwin
Jessie Litwin
Sales Outreach Consultant

Working with ColdIQ team has been great and super easy. They're really true partners. They provided a lot of insights into how we can grow. They are detail-oriented and very focused on over-communication and I really felt that we had an understanding of what's going on and where we could make improvements. Our open rates, response rates, and positive connection rates all went above industry average.

Evan Dorfman
Evan Dorfman
COO

The ColdIQ team is everything you'd want in a consulting partner - true experts with both strategic insight and hands-on execution. They took us from zero to a fully built, high-performing cold outreach engine. From weekly check-ins to goal tracking, they guided us every step of the way. Thanks to their system, we generated over 300 positive replies and built a solid pipeline. Highly recommend going with them for cold outreach set up. If you want to win at cold outreach, you need to be on the cutting edge - and ColdIQ is already operating at the bleeding edge.

Christian Hed
Christian Hed
CMO

ColdIQ managed to create a total of 30 sales opportunities throughout our collaboration. They made countless efforts and I feel like they really pushed the limit for us and that really was eye-opening! They built an operator lookup that allowed us to know more about potential clients which opened the door for endless outbound possibilities. They ran lots of testing to reevaluate our ICP and built a website visitor campaign that allowed us to send personalized messages to prospects who fit in our ICP. Communication was really one of the big positive point as they would always let us know about any update in the campaigns. Last week we saw a big opportunity in the market and they launched a campaign 15 minutes later! We would recommend 100%

Braden Nolan
Braden Nolan
Vice President

It's been a pleasure working with the ColdIQ team. We've reached a total of almost 14,000 leads, that led to 32.8% reply rate, which is a unique positive replies of 103, totaled at 314 unique replies out of that. They really opened up our eyes to deliverability within the cold email market. ColdIQ is very good at getting into people's inboxes, delivering the right message, and being able to formulate a response back from those customers.

Yee Lin Loke
Yee Lin Loke
Director & Digital Strategist

It's been the best collaboration and experience working with ColdIQ. In terms of communication, we get quick response and all the information are well explained. I think that was the most insane campaign that I've seen so far. There were about 80+ positive leads that actually came through over a month. It was massive list of leads.100% highly recommended!

Joe DeWulf
Joe DeWulf
Co-founder and CEO

I feel super supported working with ColdIQ and like I'm not the only one bringing ideas to the table. Everyone is included and you are on top of whether I am happy or not and we meet consistently so that we know we are on the same page with what is happening. You stay on top of how we can best leverage the tools to improve the results for us. Right now we are consistently getting between 5-8 leads per day and between 1-3 customers which is pretty solid.

Jessie Litwin
Jessie Litwin
Sales Outreach Consultant

Working with ColdIQ team has been great and super easy. They're really true partners. They provided a lot of insights into how we can grow. They are detail-oriented and very focused on over-communication and I really felt that we had an understanding of what's going on and where we could make improvements. Our open rates, response rates, and positive connection rates all went above industry average.

Evan Dorfman
Evan Dorfman
COO

The ColdIQ team is everything you'd want in a consulting partner - true experts with both strategic insight and hands-on execution. They took us from zero to a fully built, high-performing cold outreach engine. From weekly check-ins to goal tracking, they guided us every step of the way. Thanks to their system, we generated over 300 positive replies and built a solid pipeline. Highly recommend going with them for cold outreach set up. If you want to win at cold outreach, you need to be on the cutting edge - and ColdIQ is already operating at the bleeding edge.

Christian Hed
Christian Hed
CMO

ColdIQ managed to create a total of 30 sales opportunities throughout our collaboration. They made countless efforts and I feel like they really pushed the limit for us and that really was eye-opening! They built an operator lookup that allowed us to know more about potential clients which opened the door for endless outbound possibilities. They ran lots of testing to reevaluate our ICP and built a website visitor campaign that allowed us to send personalized messages to prospects who fit in our ICP. Communication was really one of the big positive point as they would always let us know about any update in the campaigns. Last week we saw a big opportunity in the market and they launched a campaign 15 minutes later! We would recommend 100%

Braden Nolan
Braden Nolan
Vice President

It's been a pleasure working with the ColdIQ team. We've reached a total of almost 14,000 leads, that led to 32.8% reply rate, which is a unique positive replies of 103, totaled at 314 unique replies out of that. They really opened up our eyes to deliverability within the cold email market. ColdIQ is very good at getting into people's inboxes, delivering the right message, and being able to formulate a response back from those customers.

Yee Lin Loke
Yee Lin Loke
Director & Digital Strategist

It's been the best collaboration and experience working with ColdIQ. In terms of communication, we get quick response and all the information are well explained. I think that was the most insane campaign that I've seen so far. There were about 80+ positive leads that actually came through over a month. It was massive list of leads.100% highly recommended!

Joe DeWulf
Joe DeWulf
Co-founder and CEO

I feel super supported working with ColdIQ and like I'm not the only one bringing ideas to the table. Everyone is included and you are on top of whether I am happy or not and we meet consistently so that we know we are on the same page with what is happening. You stay on top of how we can best leverage the tools to improve the results for us. Right now we are consistently getting between 5-8 leads per day and between 1-3 customers which is pretty solid.

Jessie Litwin
Jessie Litwin
Sales Outreach Consultant

Working with ColdIQ team has been great and super easy. They're really true partners. They provided a lot of insights into how we can grow. They are detail-oriented and very focused on over-communication and I really felt that we had an understanding of what's going on and where we could make improvements. Our open rates, response rates, and positive connection rates all went above industry average.

Brian Ragone
Brian Ragone
CEO & Founder

Prior to working with ColdIQ, we were sending all of our messages manually to try to get business and some of our campaigns were performing very poorly. Working with ColdIQ is super collaborative I actually felt that they were part of our team. We could understand the space, sales tools and perspectives. In those few months, we went from literally zero foundations of outbound to driving about 77 leads. They literally learned and built the foundation for the messaging and go to market ICP for us.

Max Gowing
Max Gowing
CEO & Founder

It's been great working with ColdIQ in helping us identify new opportunities to go for. In the last 24 hours, ColdIQ sent me 5 good quality leads and around 25 leads in 3 months, with 20 meetings booked and closed a fair number of those as well. Some of the Clay tables from ColdIQ were fantastic and being able to personalize messages at scale really helped us in getting really good quality leads which is obviously the aim of the game.

Austin Evans
Austin Evans
VP of Sales

Conversion from response to booking a meeting was very strong. We got 250 leads per month with up to 40% conversion rate and appointments set to 100 meetings per month. ColdIQ has a unique and novel approach to what they are doing. Their work is unique compared to every other one that I've seen.

Paloma Hernández
Paloma Hernández
Head of Sales

Constantly, we've been receiving leads every day on a weekly basis between 6 and 15 replies and this started on week 2. Three of those replies have already become existing clients. We didn't have to wait a long time, the conversion rate is great.

Shaazia Ebrahim
Shaazia Ebrahim
Head of Marketing

The ColdIQ team has been great and collaborative. At the beginning of the process, it was very useful to dig really deep into what our target ICP is, who we're trying to reach out to really understand what we're trying to say to them. We're able to bring in a good number of leads in through the pipeline, about 4 leads a week.

Dr Nikolai Wessendorf
Dr Nikolai Wessendorf
CEO & Founder

We're using ColdIQ actually to make leads and prospects aware that we have a product and a solution. You guys have a lot of experience in particular, ensuring that we reach out to the right people, the tone of voice, the length of the methods, just ensuring that people have a value add when we reach out to them. You've really cracked away also on the tech side using the right tools, right methodology, use the channels we have the wisest way possible and get the right attention.

Kelly Hamlin
Kelly Hamlin
Senior Account Executive

Seller Candy helps Amazon sellers, vendors, and agencies manage backend Amazon issues such as account health, catalog updates, inactive listings, and international expansion. Before working with ColdIQ, their lead generation process was very manual, relying mostly on referrals, partnerships, LinkedIn outreach, and organic growth. By partnering with ColdIQ, they were able to build targeted outreach campaigns, automate prospecting, and significantly increase inbound sales opportunities. In a short period, they generated around 40 booked calls, secured new client conversions, and even formed new agency partnerships. They especially saw strong results from campaigns targeting Amazon sellers, who responded quickly and booked calls consistently.

Brian Ragone
Brian Ragone
CEO & Founder

Prior to working with ColdIQ, we were sending all of our messages manually to try to get business and some of our campaigns were performing very poorly. Working with ColdIQ is super collaborative I actually felt that they were part of our team. We could understand the space, sales tools and perspectives. In those few months, we went from literally zero foundations of outbound to driving about 77 leads. They literally learned and built the foundation for the messaging and go to market ICP for us.

Max Gowing
Max Gowing
CEO & Founder

It's been great working with ColdIQ in helping us identify new opportunities to go for. In the last 24 hours, ColdIQ sent me 5 good quality leads and around 25 leads in 3 months, with 20 meetings booked and closed a fair number of those as well. Some of the Clay tables from ColdIQ were fantastic and being able to personalize messages at scale really helped us in getting really good quality leads which is obviously the aim of the game.

Austin Evans
Austin Evans
VP of Sales

Conversion from response to booking a meeting was very strong. We got 250 leads per month with up to 40% conversion rate and appointments set to 100 meetings per month. ColdIQ has a unique and novel approach to what they are doing. Their work is unique compared to every other one that I've seen.

Paloma Hernández
Paloma Hernández
Head of Sales

Constantly, we've been receiving leads every day on a weekly basis between 6 and 15 replies and this started on week 2. Three of those replies have already become existing clients. We didn't have to wait a long time, the conversion rate is great.

Shaazia Ebrahim
Shaazia Ebrahim
Head of Marketing

The ColdIQ team has been great and collaborative. At the beginning of the process, it was very useful to dig really deep into what our target ICP is, who we're trying to reach out to really understand what we're trying to say to them. We're able to bring in a good number of leads in through the pipeline, about 4 leads a week.

Dr Nikolai Wessendorf
Dr Nikolai Wessendorf
CEO & Founder

We're using ColdIQ actually to make leads and prospects aware that we have a product and a solution. You guys have a lot of experience in particular, ensuring that we reach out to the right people, the tone of voice, the length of the methods, just ensuring that people have a value add when we reach out to them. You've really cracked away also on the tech side using the right tools, right methodology, use the channels we have the wisest way possible and get the right attention.

Kelly Hamlin
Kelly Hamlin
Senior Account Executive

Seller Candy helps Amazon sellers, vendors, and agencies manage backend Amazon issues such as account health, catalog updates, inactive listings, and international expansion. Before working with ColdIQ, their lead generation process was very manual, relying mostly on referrals, partnerships, LinkedIn outreach, and organic growth. By partnering with ColdIQ, they were able to build targeted outreach campaigns, automate prospecting, and significantly increase inbound sales opportunities. In a short period, they generated around 40 booked calls, secured new client conversions, and even formed new agency partnerships. They especially saw strong results from campaigns targeting Amazon sellers, who responded quickly and booked calls consistently.

Brian Ragone
Brian Ragone
CEO & Founder

Prior to working with ColdIQ, we were sending all of our messages manually to try to get business and some of our campaigns were performing very poorly. Working with ColdIQ is super collaborative I actually felt that they were part of our team. We could understand the space, sales tools and perspectives. In those few months, we went from literally zero foundations of outbound to driving about 77 leads. They literally learned and built the foundation for the messaging and go to market ICP for us.

Max Gowing
Max Gowing
CEO & Founder

It's been great working with ColdIQ in helping us identify new opportunities to go for. In the last 24 hours, ColdIQ sent me 5 good quality leads and around 25 leads in 3 months, with 20 meetings booked and closed a fair number of those as well. Some of the Clay tables from ColdIQ were fantastic and being able to personalize messages at scale really helped us in getting really good quality leads which is obviously the aim of the game.

Austin Evans
Austin Evans
VP of Sales

Conversion from response to booking a meeting was very strong. We got 250 leads per month with up to 40% conversion rate and appointments set to 100 meetings per month. ColdIQ has a unique and novel approach to what they are doing. Their work is unique compared to every other one that I've seen.

Paloma Hernández
Paloma Hernández
Head of Sales

Constantly, we've been receiving leads every day on a weekly basis between 6 and 15 replies and this started on week 2. Three of those replies have already become existing clients. We didn't have to wait a long time, the conversion rate is great.

Shaazia Ebrahim
Shaazia Ebrahim
Head of Marketing

The ColdIQ team has been great and collaborative. At the beginning of the process, it was very useful to dig really deep into what our target ICP is, who we're trying to reach out to really understand what we're trying to say to them. We're able to bring in a good number of leads in through the pipeline, about 4 leads a week.

Dr Nikolai Wessendorf
Dr Nikolai Wessendorf
CEO & Founder

We're using ColdIQ actually to make leads and prospects aware that we have a product and a solution. You guys have a lot of experience in particular, ensuring that we reach out to the right people, the tone of voice, the length of the methods, just ensuring that people have a value add when we reach out to them. You've really cracked away also on the tech side using the right tools, right methodology, use the channels we have the wisest way possible and get the right attention.

Kelly Hamlin
Kelly Hamlin
Senior Account Executive

Seller Candy helps Amazon sellers, vendors, and agencies manage backend Amazon issues such as account health, catalog updates, inactive listings, and international expansion. Before working with ColdIQ, their lead generation process was very manual, relying mostly on referrals, partnerships, LinkedIn outreach, and organic growth. By partnering with ColdIQ, they were able to build targeted outreach campaigns, automate prospecting, and significantly increase inbound sales opportunities. In a short period, they generated around 40 booked calls, secured new client conversions, and even formed new agency partnerships. They especially saw strong results from campaigns targeting Amazon sellers, who responded quickly and booked calls consistently.

Official partners of ColdIQ

HubSpot Solutions Partner Program
Salesforce Partner
Smartlead.ai Certified Partner
Instantly Certified Expert
OutboundSync Founding Partner
FAQ

Frequently asked questions

A working GTM system in accounts your company controls: ICP and TAM architecture, clean data flows, signal detection, automated plays, CRM routing, execution infrastructure, dashboards, safeguards, and attribution. You also keep the configured Claude Code and ColdIQ MCP workspace, reusable prompts, documented playbooks, and an operator who has already run the full cycle independently.

No. Outbound is one output of the system. We implement the infrastructure that identifies the right accounts, detects timing and intent, activates outbound and inbound-led follow-up, routes actions to sales, and measures pipeline outcomes.

Within two weeks of kickoff. That means an approved pilot audience is actively receiving sends by day 14; volume then ramps safely through day 28. To hold that date, your operator provides the required system access and approvals within the agreed one-business-day windows. A missed dependency moves only the affected milestone day for day.

Yes, and you prove it before the engagement ends. By day 60, your operator builds and launches a new play from Claude Code while we review without taking the keyboard. By day 90, they run the full cycle independently—from signal and segment through launch, reply handling, routing, and performance review. The tools, MCP workspace, prompts, and playbooks remain in accounts your company controls.

Usually not. We start with your CRM and existing stack, keep what works, and fill only the gaps required for data, signals, execution, deliverability, or reporting. Any new third-party costs are agreed before implementation.

It means the system can continuously detect qualified triggers, enrich accounts and buyers, choose the correct play, and create the next action automatically. Human judgment stays in the loop for approvals, conversations, and decisions where it adds value.

You see the audiences, logic, workflows, messages, and performance data behind every play. Key decisions are reviewed with your team before launch, and shared dashboards plus regular working sessions keep progress, system health, and pipeline outcomes visible.

We protect your primary domain by using dedicated secondary domains and mailboxes, configuring SPF, DKIM, and DMARC, warming infrastructure gradually, capping send volume, and monitoring deliverability. Volume is increased only when the infrastructure is healthy.

Name one operator on day 1 and reserve 4–6 hours a week for them, weighted toward kickoff and days 46–75 when they build and launch plays themselves. Other stakeholders join the ICP workshop and milestone reviews for a few hours each month. This commitment is what turns the engagement into an internal capability instead of a system your team only watches us run.

Pricing is scoped around the complexity of your data, stack, markets, and required plays. Your proposal separates ColdIQ's implementation fee from any third-party software costs, and the payment schedule, 90-day commitment, and optional support after handover are agreed before work begins.

Launch your first play in two weeks. Own the system by day 90.

In 30 minutes, we'll scope the first play, the Claude Code workspace, and the 90-day implementation plan that puts your team in control.

SCOPE YOUR IMPLEMENTATION